In 2010, e Harmony settled a separate class-action lawsuit filed in California that alleged illegal discrimination based on sexual orientation.
Matching algorithms, which the company believes matches people's core traits and values to replicate the traits of happy couples, use these answers to match members with users the company believes will be compatible.
e Harmony also stated they reject anyone under the age of 60 who has been married more than four times or fails their "dysthymia scale." Warren said that he had done extensive research on heterosexual marriage but did not know enough about homosexual relationships to do same-sex match-making, which he said "calls for some very careful thinking. But at the same time, I take a real strong stand against same-sex marriage, anywhere that I can comment on it." Theodore B.
Very careful research." He also said that e Harmony promotes heterosexual marriage, adding that (at the time) same-sex marriage was illegal in most places, saying "We don't really want to participate in something that's illegal." In another interview, Warren went into more detail on his own views, noting that "cities like San Francisco, Chicago or New York... Olson, an attorney for e Harmony, said that even though the company believed the complaint was "an unfair characterization of our business", it chose to settle because of the unpredictable nature of litigation.
Researchers say that people using dating websites are less likely to pursue a relationship with someone called Mandy, Justin, Chantal or Kevin, because the names are all associated with troublemaking.
Named and shamed: Harry Enfield character Kevin (left) epitomises the bad image bestowed on people of that name; not even Justin Bieber (right) has popularised his first name.